Content

Your Website Needs Authoritative and Sticky Content


We can't go back to 1996 or even 2006. Today's websites need authoritative and sticky content in order to perform for the businesses they support. You need a professional content writer who understands current trends in website content, search engine optimization (SEO), branding, and engaging visitors. If you are still buying cheap, spun, or even plagiarized website and blog articles that is not likely to happen.

When you hire a professional copywriter for your blog or website pages, you should find somebody who understand the following components of effective marketing. These words need to work for you.
  1. Your content has to be sticky. This means it needs to keep visitors on the page long enough for them to understand your message.
  2. Your content needs to have a message. This might be a sales call to action, information, or a compelling argument.
  3. Today's content should usually be supported by authoritative resources. Including a link to a trusted resource like a .gov website can increase your page's value in the eyes of human visitors and search engine reviewers.
  4. Your website articles, pictures, and movies should encourage sharing and bookmarking. Keep visitors coming back and even get them to pass your message on to others through email, word-of-mouth, or social websites.
In a perfect world, your website should be working for you 24/7. Website content that encourages visitors to stick around, learn more, and even share can do that job. 

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